The PT Buddy Course
Our course has been built by trainers, for trainers. Designed with 18 years of experience blending different techniques to turn a struggling personal training business into a thriving success.
The course includes assessment techniques such as muscle strength tests and posture observation as well as sales training to help take your business to the next level.
Assessment Training
Learning how to perform a posture assessment – and how to read the results – will be help elevate your offering as a trainer. Not only will it be of huge benefit to your clients, but it will also become a gateway for more and more business for you. A win win.
Why? Because pretty much every one of us has a posture issue of some sort that needs addressing. And as we get into our 30’s and beyond (the target market with the most potential for PTs), this only increases.
Addressing posture issues resonates with clients, provides a stronger incentive for them to stay on track and is easier to visibly show physical improvements. And by offering the posture assessment as the initial free consultation not only differentiates PT Buddy trainers from all others, it is proven to be a significantly better conversion tool that out-performs anything else.
What You’ll Learn
How to conduct an assessment using the PT Buddy app and how to read the results, understanding more about which areas of the body will specifically need focus.
Why a posture assessment is perfect for clients/prospects in pain.
Our unique 13 step posture assessment where we cover the main joints of the body, the muscles affected, and basic exercises to correct the issues.
How to use a posture assessment as a conversion tool, moving prospects into paying clients.
HOW YOU'LL BENEFIT
Learn new techniques to differentiate yourself from other PTs in the gym
Become the go-to trainer for injury prevention and rehabilitation services due to your new understanding of how the body works and how to fix the issues
Creating insight reports.
You’ll start to have people coming directly to you; especially those with known problems, injury or pain.
You’ll gain confidence in your own abilities as you attract more prospects and -increase your conversion rate.
With time and experience, you’ll become an expert in discovering client posture issues and how to fix them (primarily areas of inflexibility and weaknesses).
Sales Training
Being the most technical or most knowledgeable PT in the world won’t necessarily relate to having a successful business. Having a great product is just not enough - the commercial side of your business is every bit as important, if not more so.
This course has been designed to help you understand what’s needed to run a successful business, highlighting proven marketing and consumer psychology techniques. All presented with simple step by step videos via the PT Buddy app.
We’ll show you how to find, convert and retain clients and why it’s crucial to running a successful business. We’ll even show you how to successfully increase your fees and create incremental revenue streams so you’re earning even when you’re sleeping.
What You’ll Learn
Marketing techniques including social.
Marketing material.
Understanding consumer behaviour and how to use this knowledge to your advantage.
How to create tailored packages that prospects want to buy.
How to find your own leads using your own unique conversion tool.
How to tie the assessment into making a sale.
Become comfortable and confident in asking for money
Conversion and interaction techniques.
How to use our sales script builder.
HOW YOU'LL BENEFIT
Gain the knowledge to source new potential clients.
Understand client psychology and how to engage with customers.
Understand marketing techniques and the power of social.
Be able to sell to clients easier with our sales script builder.
Gain more confidence; both with your own business and with client/prospect interaction.